Before the author starts discussing the 7 habits, he describes the concept of effectiveness as the production/productiveness, meaning that effectiveness is the right balance between what is produced and the resources of the production.He gives an example of a farmer who found a chicken that gave him a golden egg daily, but he wanted more so he killed the chicken to get all the gold from inside her so he lost everything.the morale here is that he could have gotten the daily eggs as it is his maximum production power and would have made more production than trying to get more out of the chicken
when i first heard of this book i said to myself that it is just another book about success and how to get it the fast way, and then i heard of it many times and it seemed that it was interesting. anyways, it was by chance when i bought it to my wife.
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